Why offline: The Business Challenge
Field Sales and Marketing Reps travel from store to store. Sometimes these stores are located deep inside shopping centres, at the centre of sprawling malls or in the basements, where the data connectivity is poor. Even in otherwise well-connected cities or suburbs, there are random blind spots where no data connection can be established at all. Needless to mention the poignant situation in rural areas and country towns.
It is therefore important that the field sales reps are not reliant on the network connectivity at all times and are able to carry out their tasks and activities seamlessly when offline.
Today, most field sales focused organisations use or are planning to use some retail execution application that works on iPads, Tablets or phones. These applications need to integrate seamlessly with other IT systems to be effective. These apps cannot be useful if they are siloed and do not have interfaces with other enterprise systems like CRM, Ordering, Inventory etc. At the same time these need to be available offline to the sales reps on the field.
How offline: The Technical Challenge
Building a truly offline mobile app, that integrates seamlessly with backend systems is not trivial.
"Developers strive to satisfy customers in their mobile moments, but cannot make assumptions about the constancy, quality, or even existence of an individual’s network connection. Therefore offline support will be a crucial consideration for nearly every future modern application. Unfortunately, our experience shows that offline support is the mobile app feature continually underscoped by developers and over-simplified by stakeholders", says a recent Forrester report.
There is a big difference between making an application 'work offline' and building an application that is inherently built from the ground up with offline capability as it's primary focus.
FieldKo offline: The Solution
At FieldKo, we understand the retail business thoroughly, and are the technology experts to solve it's challenges. FieldKo offline is our new application that is built from the ground up using the latest mobile technologies like Ionic Framework, Angular JS, Cordova and utilising Google's material design standards. It is designed to work on the latest iOS, Android and Windows platforms.
FieldKo's backend is built natively on the Salesforce platform and inherently integrates with the FieldKo offline app.
With the fabulous features of FieldKo, like Call Planning, Call Cycles, Visit execution, Planogram, Geo-tagging, Surveys, Competitive Intelligence, Share of shelf etc becoming available offline, it is a must-have for all your retail execution needs.